El Logro de la Perseverancia is the biography of Mr. C. Federico Gómez, the founder of Magnachem International based in Dominican Republic. The book tells a captivating story of how he achieved his success from a humble beginning and remained to be well respected in the industry and society. It flows between documentary and personal accounts of anecdotes, injected with information about the company as well as his personal notes to his family and employees. It’s objective yet very personal.
We understood that every detail of this book matters. The book alternates between 3 types of paper, following the content changes between biography, side notes about the company and personal accounts. Because of the folded spreads inserts and the changes of paper, we had to spend an extraordinary amount of time planning out the individual booklets that were sewn together to become the final book, and indicating page by page the paper specifications.
We paid close attentions to typography and readability of the book, drawing inspirations from classic text-heavy books. We contemplated for a long time the size, the margins and the grid of the book that laid the solid foundation before we started laying out the book. We also spent tremendous amount of time restoring and retouching old photos, making them look natural and good.
